German state of Baden-Württemberg unveils design for its Expo 2020 pavilion
Posted on 2nd April 2019
According to *Tradearabia news report, the German state of Baden-Württemberg, home to several major automobile companies such as Daimler and Porsche, has unveiled the design for its pavilion at the upcoming Expo 2020 Dubai gala event.
This is for the first time in the history of the country, that Baden-Württemberg will be taking part in an expo with its very own pavilion.
The innovation and economic power of the Southerner can now - after three years of intensive efforts - be presented to a world audience, remarked State Secretary Katrin Schütz during the signing of the contract between the Expo 2020 organisers and the project company "Baden-Württemberg House."
Freiburg Economy Tourism and Fair GmbH & Co. KG, the Fraunhofer IAO and the Chamber of Engineers Baden-Wuerttemberg will be responsible for the Expo 2020 pavilion project. The trio has already set up a project company to operate and manage it.
The Ministry of Economic Affairs too supports the initiative, which will include a permanent exhibition in the country.
"Participating in Expo 2020 in Dubai is a unique opportunity to present the city of Baden-Württemberg as one of the leading innovation and economic regions in Europe," noted Schutz.
"The motto 'Connecting Minds, Creating the Future' is perfectly tailored to Baden-Württemberg with its strong, internationally networked industry, its innovative high-tech companies and its leading role in sustainability," he added.
The 2,700-sq-m building is being developed by German firms Von M, a leading building construction and architecture firm; Knippers Helbig, a multidisciplinary team of structural and façade engineers and Transsolar KlimaEngineering, a major design and engineering group. The pavilion will feature a cold air lake and artificial mist.
"The Baden-Württemberg House will present the economic, research and tourism location of our state at Expo 2020 in Dubai," remarked Daniel Strowitzki, the managing director of the Freiburg Economy Tourism and Trade Fair and Deputy Commissioner General of the "Baden-Württemberg House."
"This marks the southwest German state’s first ever pavilion at a World Expo – and the design and content are a tribute to the region’s innovative spirit," he stated.
"Companies have the opportunity to present themselves and their achievements in a very different way to a broad international audience," he added.
The building of the "Baden-Württemberg House" will serve as a showcase for the civil engineering and architecture of the state: an eye-catching and impressive demonstration of innovative and sustainable ideas and solutions from Baden-Württemberg for building the future.
"It showcases high-tech sustainable architecture and hides a cold air lake, which visitors can wade through once it is made visible by an ‘innovation cloud’, an artificially created layer of mist. Also they can tuck into modern German cuisine and probe the secrets of future manufacturing," noted Sander.
"Elsewhere, an interactive smart factory encourages visitors to get a hands-on feel for high-tech production processes of the future, while a ‘modern Black Forest parlour’ is the perfect spot for a culinary treat," he added.
Baden-Württemberg has a well-deserved reputation as a hub for smart industries, and several world-famous luxury car manufacturers are headquartered in the state, explained Schütz.
"Our pavilion at Expo 2020 will display the state’s engineering prowess and futuristic technologies, supporting the next World Expo’s own ambition to promote regional success stories and their wider global impact," he noted.
"As part of Expo 2020’s sustainable legacy plans, with 80 per cent of the site to be retained, Baden-Württemberg House will continue to connect minds and create the future post-Expo as a centre of learning," he added.
*News source: http://tradearabia.com/news/CONS_352908.html
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